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20110711-Finance-운전 습관에 따라 깎아 주는 보험료
source : http://www.co-operativeinsurance.co.uk/servlet/Satellite/1228203835143,CFSweb/Page/Insurance-Car 내용 :
insight :
category : Finance 참고 springwise New drivers typically face higher insurance premiums than others do based simply on their age and lack of experience. Recognizing that many such drivers pose no higher risk than do more experienced drivers, The Co-operative Insurance recently launched a Young Driver Insurance package in which premiums are based on the driver’s actual skill, as recorded by an in-vehicle monitoring device. Much the way drivers of all ages can use State Farm’s Driver Feedback app for advice on safer driving, so UK-based Co-operative’s Young Driver program targets drivers aged 17 to 25 with its in-car Smartbox. Participants in the “pay as you drive” program begin by getting a Smartbox fitted into their vehicle. Then, they get assessed every 90 days on four key driving behaviors: braking and acceleration; cornering; speed; and the time of day in which they drive. Data is sent via satellite to Co-operative, which uses the information to calculate the driver’s premiums. Participants, meanwhile, can log into a personal dashboard to see their data and receive advice. The Young Driver program is on average GBP 328 cheaper than competing programs are, Co-operative says, and the company expects more than 80 percent of young drivers to save by driving safely. The minority who don’t, however, could see their premium increase by as much as 15 percent; those whose excessive speeds warrant a court-imposed driving ban will have their policies canceled, Co-operative says. David Neave, director of General Insurance at The Co-operative, explains: “It is a fact that many young people are simply being priced out of owning a car due to the escalating cost of motor insurance for young drivers. To ensure we do not end up with an entire generation priced out of car ownership, we are giving them a chance to prove themselves as responsible drivers and dispel the assumption that all young drivers will drive badly and have accidents.” Indeed, the more technology advances, the fewer assumptions need be made about many aspects of life; instead, concrete data can step in. Other insurers around the globe: what about you? Website: www.co-operativeinsurance.co.uk/servlet/Satellite/1228203835143,CFSweb/Page/Insurance-Car Spotted by: Neil Infield |
20110711-Finance- 새로운 mobile Payment Platform
source : https://squareup.com/ 제목 : 새로운 모바일 페이먼트 플랫폼 Square 내용 :
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20110711-Service - 걸음걸이 교정을 도와주는 신발
source : http://www.xsens.com/en/general/forceshoe 제목 : 걸음걸이 교정을 도와주는 신발 내용 :
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참고 : 여러분들의 걸음을 분석해서 교정을 도와줄 Xense ForceShoe23 days 전 LessIsMore 포스트  우리나라에서도 걷기에 대한 열풍이 불고 있는데요, 테크놀로지가 집약된 Xens ForceShoe를 소개해 드리겠습니다. 아직까지는 프로토타입으로 특이한 샌달정도 보이지만, 6DoF 압력센서들과 마그네틱 트랙커가 밑부분에 장착되어서 착용자의 발걸음을 세부적으로 분석해 줍니다. 실제로 ForceShoe는 물리치료를 필요로 하는 환자들을 위해 개발되고 있었지만, University of Twente의 개발자들이 차세대 Nike+액세사리로도 개발이 가능할 것입니다. 아직까지는 프로토타입인 관계로 판매하지는 않고 있지만, 좀 더 다듬어진 다음, 이후에 발매되는 정식 모델을 통해 삼차원적으로 걸음의 속도, 방향, 힘, 그리고 압력 등을 측정할 수 있을 것입니다. |
20110711-Channel-아이폰으로 혈압을 측정하다
source : http://www.withings.com/en/bloodpressuremonitor 내용 :
insight :
iOS에 연결하는 Withings혈압측정계(동영상)18 days 전 JW Kang 포스트  얼마 전 Withings은 온라인으로 자신의 체중을 관리 할 수 있는 체중계를 선보였고, 이번엔 심박 수와 혈압을 측정하는 제품을 선보여 화제입니다. iPhone에 연결해서 사용할 수 있는 이 혈압측정계는 지난 CES에서 첫선을 보였으며, 드디어 판매를 시작했습니다. 기존의 혈압계와 비교하면 상대적으로 비싼 $129의 이 제품은 iPhone과 iPad, iPod touch에서 호환이 가능하며, 무엇보다 Withings만의 완벽한 생체관리를 받을 수 있습니다. 예를 들면, 측정된 값을 바로 여러분의 주치의에게 보내거나 온라인 건강관리 사이트인 구글 헬스(Google Health)와 마이크로소프트 헬스 볼트(Microsoft HealthVault)에 등록할 수 있습니다. 다음 영상에서 Withings혈압측정계의 더욱 자세한 작동과 비교를 살펴보시죠. Via Engadget Withings Blood Pressure Monitor for iOS hands-onWithings users not satisfied with only being able to share their weight with the world can now add blood pressure and heart rate to the mix. This iPhone-connected blood pressure monitor made its first appearance at CES, but you'll finally be able to order one of your own today. Compatible with iPhone, iPad, and iPod touch, the $129 accessory costs three to four times as much as off-the-shelf blood pressure monitors, but integrates well if you're looking to pair it with your Withings scale for a complete vitals management solution. Results can be sent to health sites like Google Health and Microsoft HealthVault, or directly to your doctor. Care to see how it works? Join us past the break for a hands-on look at the monitor, including a video comparison with the in-store vitals machine at our neighborhood Kmart.Update: Withings wrote in to let us know that the blood pressure readings in the video below were likely inflated because we were talking, though we do appreciate the concern you've already expressed in the comments. Even iOS newbies shouldn't have any issue getting started -- connecting the monitor to your device's dock connector launches the Withings app (or prompts you to install it, if you haven't already done so). An on-screen start button inflates the AAA-battery powered cuff, and presents your results about 30 seconds later. Colored circles indicate a possible health issue, and an FAQ screen helps to explain your results. During our Kmart test, the Withings monitor presented results of 147/93 with a heart rate of 94, compared to 133/95 with a heart rate of 96 on the in-store machine -- perhaps the c-list discounter was trying to imply that we can afford to load up on some junk food? Considering results tended to vary by a similar amount during multiple tests on the same machine, it's safe to conclude that both are accurate. The Withings Blood Pressure Monitor ships today, so early adopters could be tweeting a complete snapshot of their physical health before the week is out. |
20110711-channel-레이디가가 게임 Gagavill Game
http://www.farmville.com/gagaville.php 내용 :
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참고자료 Lady Gaga opened her own GagaVille within the famous Zynga game, FarmVille. In this uniquely designed farm fans can not only find unicorns and crystals but also hear the songs streamed within FarmVille through the company's iHeartRadio service. More importantly, the most skilful players of GagaVille were able to first listen to unreleased songs from Gaga’s album Born This Way on May 23rd. A “Words With Gaga” contest in Zynga’s mobile Words With Friends game is also part of the initiative. Playing the designated Gaga word of the day, which will be announced on Gaga’s Facebook page each day, will give players the chance to win concert tickets and a signed copy of the album. 보통 소셜게임은 팜빌보다는 시티빌을 주로 하는데(요즘은 이것도 잘 안합니다.) 모처럼 팜빌에 들어가보니 레이디 가가에 대한 광고를 하고 있더군요. 이 광고는 이번에 새로나온 앨범 "Born this way" 을 홍보하기 위한 광고입니다. 일단 광고에 대한 준비는 Zynga와 음반회사측에서 철저히 준비한 모양입니다. 이번 광고를 위한 레이디 가가의 농장 GaGaville 이란 것까지 만들어서 홍보할 정도니깐요. 참고로 아래 스샷에 보이는 동물들과 나무, 연못 들은 모두 캐시 아이템 형태로 팔고 있습니다. 역시 어떻게든 사게 만들고 싶은 아이템을 만들어 살살살 꼬시는 Zynga의 수법에 감탄하지 않을 수 없네요.  [레이디 가가의 농장, GaGaville]  [이번에도 역시 캐시로 이벤트 전용 아이템을 팔고 있습니다.] 일단 이번 광고가 앨범홍보를 위한것인 만큼 어떻게든 앨범에 수록된 곡을 홍보하는 것이 필수일텐데 이는 팜빌에서 시키는 간단한 퀘스트를 진행하면 됩니다. 퀘스트를 진행하면 그날 지정된 앨범의 수록곡을 들을 수 있습니다. 오늘은 "Electric Chapel이라는 곡입니다. 곡은 매일매일 바뀌는 듯 합니다.  [이정도 퀘스트는.... 참 쉽죠? 참고로 퀘스트에서 사용하라는 아이템들 역시 이번 광고를 위해 만든 아이템이랍니다.]  [퀘스트를 완료하면 이렇게 하루에 한곡 공짜로 앨범의 수록곡을 들을 수 있습니다.] 이번 광고를 보면서 느끼는 것중 하나는 광고가 게임을 이용하는 유저의 UX를 해치지 않으면서 편안하게 광고를 볼 수 있도록한다는 점입니다. 소셜게임이 웹에서 움직이는 게임인 만큼 유저에게 이사이트 저사이트 가라 하며 똥개훈련을 시키는 광고를 여러 보았는데 이 광고의 경우 오직 게임에 안에서만 광고를 즐길 수 있게 해주었다는 점에서 상당히 인상적이었습니다. 앨범에 수록된 곡을 듣기 위해 진행해야하는 퀘스트 역시 허들이 낮아 많은 사람들이 참여할 수 있게 한다는 점 또한 인상적이었습니다. 너무 어려우면 대부분은 "허걱" 하면서 퀘스트를 포기할테니.... 게임이든 게임 내 광고이든 결국 이것을 즐기는 사람은 게임 유저인 만큼 게임 유저에 맞게 만들어야 한다는 점을 다시한번 각인 시켜주는 사례가 아닐 수 없습니다. |
20110711-Channel-폭스바겐의 클라우드소싱앱
http://www.app-my-ride.com/ 내용 : 폭스바겐의 클라우드 소싱 앱
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20110711-Finance - 소비자가 낸 아이디어가 제품이 되는 Genius Crowds
source : http://www.geniuscrowds.com/ 제목 : 소비자들이 낸 아이디어가 제품이 되는 Genius Crowds 내용 :
인사이트 :
Genius Crowds: Let’s create great products together!June 6th, 2011
Genius Crowds, a crowdsourcing platform for product development that allows consumers to brainstorm product ideas on a monthly basis on topics ranging from Bicycling (this month) to Home Organization to Pet Products. Participant voting leads to a set of crowd favorites, and those are then subjected to review by Genius Crowds’ own panel of experts. Concepts deemed most likely to succeed are designated “for the shelf,” and Genius Crowds handles all packaging, prototyping, testing, manufacturing and distribution through its relationships with world-class manufacturers and retailers. But of course, 25 percent of all royalties go to the products’ inventors! Idea contributed by CJ Kettler. Thanks! |
20110711-Experience-뒷마당에 캠핑하도록 돕는 여행사
Source : http://www.suburbancampsite.com/index2.php#/home/ 내용 :
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Category : Experience Suburban CampingJune 13th, 2011
Suburban Camping is a company that sets up a variety of camping scenarios in your backyard, from canvas tents to cots and trail mix bars to outdoor movies. All campsites are set up by an experienced outfitter with one or multiple tents and sleeping bags, cots, lighting and whatever extras clients might request. By nurturing genuine connections through the camping experience, Suburban Camping has the ability to enrich lives by bringing back simple but often forgotten pleasures. The sound of zippered canvas closing off the night and the click of the lantern inviting the moon and gathering place for stories to be told and adventures to be had, where only truly enriching memories can be made, at home and in the outdoors. |
20110711-Channel-Social하게 사고 팔 수 있는 앱
source : http://taap.it/ 내용 :
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Taap.it to Buy and SellJune 21st, 2011
Influx Insights: Social Listing is an NYC based start-up that could take some business away from E-Bay and Craigslist. Taap.it is an application that’s designed for Android and iPhone who’s purpose is to create a geo-social market for things. It’s all based on finding these things around where you happen to be located and one would assume to allow buyers to meet sellers to pick up items..etc. By focusing on the phone and linking it to social networks- Social Listing has found a way to be much more dynamic than any of its competitors- be they- newspapers, Craigslist or E-Bay. Success is clearly dependent on buyers being interested enough to change their shopping behavior and SL to be able to build strong local markets of sellers. |
experience-바퀴벌레 그림으로 도시락을 사수하라.
Lunch Bugs To Ward Off ThievesApril 28th, 2011
Uber Review: Nobody wants to steal a sandwich that looks like it has a big disgusting bug mushed into it – of course on the flip-side you do have to consider the fact that would-be lunch thieves may think that you do. If you are cool with that, then these sandwich bags may be for you. |
