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Standford creativity&innovation 수업

수업을 기록하는 공간 

실제 수업 스케쥴 

  • Creativity Tools
  • Opportunity Recognition
  • Creativity Tools 2
  • Observation Lab, Stanford shopping center
  • Creative Teams - Project 1 Team presentation
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  • Challenging assumption
  • Creativity Under Pressure - Project 2
  • Framing Problems
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  • Creativity Across the Organization
  • Creative Cultures
  • Managing innovation Organization
  • Creativity versus Control - Project 3
  • Course Reflections

실제 읽을 책

  • The Art of Innovation 유쾌한 이노베이션 By Tom Kelley
  • What I Wish I Knew When I Was 20 스무살에 알았더라면 좋았을 것들 By Tina Seelig
  • Conceptual Blockbusting (A guide to better ideas) - Intro thru Chapter 4 By James Adam
  • Weird Ideas That Work: 11 1/2 Practices for Promoting, Managing, and Sustaining Innovation By Robert I. Sutton
  • Corporate Creativity 기업의 창의력 By Robertson and Stern 
  • Influence: The Psychology of Persuasion 설득의 심리학 By Robert Cialdini 
  • Organizing Genius: The Secrets of Creative Collaboration  By Warreb Bennis & Patricia Ward Biederman 
  • How to Think Like Leonardo da Vinci: Seven Steps to Genius Every Day 레오나르도 다빈치처럼 생각하기 By Michael J. Gelb 
  • The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail 혁신기업의 딜레마 By Clayton M. Christensen 
  • The Knowing-Doing Gap: How Smart Companies Turn Knowledge into Action 왜 지식경영이 실패하는가? 생각의 속도로 실행하라 By Jeffrey Pfeffer & Robert I. Sutton 
  • Start-up: A Silicon Valley Adventure By Jerry Kaplan 
  • When Sparks FlyIgniting Creativity in Groups  By Dorothy Leonard & Walter Swap 
  • Serious PlayHow the World's Best Companies Simulate to Innovate 초일류기업의 성공비밀 시리어스 플레이 - 프로토타입By Michael Schrage 
  • The Tipping Point: How Little Things Can Make a Big Difference 티핑포인트 By Malcolm Gladwell 
  • A Whack on the Side of the Head 생각의 혁명  By Roger von Oech

creating action 수업 

  • What sticks : why some ideas work in the world and others don't 
  • Rules for radicals : 급진주의자를 위한 규칙 : 현실적 급진주의자를 위한 실천적 입문서 
  • Pattern Recognition : william gibson
  • Freakonomics : 괴짜 경제학. 상식과 통념을 깨는 천재경제학자의 세상읽기 
  • Diffusion of innovations